BLOG, NEWS & EVENTS

Trademark Trolls and Re-Branding

  • August 05, 2020
  • Blog
Potente, Business Lawyer and Company Formation

Are you thinking about re-branding your business? In the United States, trademark protection follows the concept of “use it or lose it” – when considering re-branding, it is important to remember that “trademark trolls” may be able to claim your intellectual property even if you have a registered trademark. This article in the National Law Review provides a nice summary of these issues. Having a re-branding strategy in place prior to making changes to and/or abandoning existing marks is essential to protecting your valuable intellectual property.

 

Potente, Business Lawyer and Company Formation
  • March 04, 2021
  • Blog

Proposed Legislation – California Leave

California employers should pay close attention to the 2021 legislative session. Amid the current pandemic, labor-related issues may soon look different.  Some of the new proposals, if signed into law, will affect paid sick leave, emergency childcare, expansion of the "family member" definition, and other important aspects of labor law....

Potente, Business Lawyer and Company Formation
  • January 14, 2021
  • Blog

The Trademark Modernization Act of 2020

The Trademark Modernization Act of 2020 became law on December 27, 2020. This new law ushered in uniform procedures in many facets of trademark litigation, but none more so than ex parte cancellation proceedings. In an effort to reduce bad faith filings and clutter, any petitioner may now file a...